What is On Page SEO and Why Should You Care?
If you are not aware of what on page SEO is, then it’s time to get educated and ensure your business website is at its best.
On-page SEO is one of the most important factors in SEO because it focuses on improving and optimising your website to get better results from search engines.
It refers to anything you do on your site that helps search engines understand how great your content is so they can rank you higher than others.
On-page SEO factors include keywords and key phrases, alt tags for images, title tag length & character count. It also includes Meta tags such as description & keywords, as well as headers and body text, keywords in URLs, internal links to the to other pages, content creation and much more.
The use of keywords on your website will help search engines determine what your page is about and most importantly how relevant it is to the keyword or key phrase searched for.